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Publish-ready copy in your voice, built from what your product actually does.

Calla is an AI copywriting agent that creates, edits, and adapts business copy using real company context. It works directly with your documents and data to produce consistent, conversion-focused content across channels.

Your voice

learned from published work

Grounded

claims come from real docs

Draft-first

nothing publishes on its own

Calla

Calla

AI Copywriter

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Calla is an AI copywriting agent that creates, rewrites, and adapts business copy using your real company context. It works from your product docs, past campaigns, and brand guidelines to produce landing pages, sales emails, decks, and help content — consistent across every team, and ready to review rather than rewrite.

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Marketing and sales teams shipping more copy than headcount allows.

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Google Docs, Slides, Microsoft Word and PowerPoint, and email tools.

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You do. Calla drafts and suggests — nothing publishes without your approval.

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Minutes. Point it at your brand guidelines and product docs, then ask.

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On-Brand Writing

Writes copy aligned with your brand voice, tone guidelines, and existing materials stored in your workspace.

Document-Based Copy Creation

Uses content from Google Docs, Slides, Sheets, and Microsoft files to create accurate, context-aware copy.

Multi-Channel Adaptation

Adapts the same message for emails, landing pages, sales decks, ads, and internal communication.

Editing & Refinement

Improves clarity, structure, and impact of existing copy without changing the original meaning.

Scalable Content Production

Produces high-quality copy consistently, removing writing bottlenecks across teams.

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Write what converts

Landing pages

Full page copy built around one clear promise, not five competing ones.

Sales emails and sequences

Outreach that references what the prospect actually does, not a merge tag.

Ad and social copy

Short-form variants written to be tested against each other, not guessed at.

Sales decks and one-pagers

Narrative that builds instead of a slide of disconnected bullets.

Stay unmistakably on brand

Learn your voice

Studies what you have already published, so drafts sound like you, not like AI.

Enforce terminology

One name per thing, everywhere — no more three words for the same feature.

Apply brand guidelines

Tone, structure, and formatting rules applied before you see the draft.

Keep claims accurate

Every product claim traces back to a real doc — it will not invent a capability.

Adapt without rewriting

Repurpose across channels

One message reshaped for email, page, deck, and post — properly, not truncated.

Match the audience

The same feature explained differently to a CFO and to an engineer.

Rewrite existing copy

Improves clarity and structure without changing what you meant to say.

Shorten or expand on request

Hits a length limit without losing the point that mattered.

Clear the backlog

Draft inside your documents

Works directly in Docs, Slides, and email — no copy-paste round trip.

Produce in volume

Ten variants or ten pieces at consistent quality, without the tenth getting sloppy.

Turn source material into copy

A release note, a call transcript, or a spec becomes usable content.

Cut approval cycles

Arrives on brand and accurate, so review is a read rather than a rewrite.

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Copy that reads well and converts badly

Calla rewrites sales emails, landing pages, and decks using your real product and customer information — so the words match what you actually sell, and the page earns the click.

RewritesVariantsOn brand
Landing page · rewriteDraft 2

Cut support costs, not your team

On brand voice3 variantsGrounded in product docs
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Every team describing the product differently

Calla grounds every piece of copy in your shared documents and brand references, so marketing, sales, and product stop inventing their own names for the same thing.

One vocabularyBrand rulesEvery surface
Product naming3 surfaces aligned

Single source of truth

“Klart Agents” — never “bots”, never “assistants”.

Sales deckSame answer
Website copySame answer
Help centreSame answer
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A content backlog nobody has time for

Calla drafts publish-ready copy directly inside Docs, Slides, or email — so the queue moves without another round of briefs and approval cycles.

Publish-readyIn your toolsNo brief needed
This week’s content3 in the queue

Launch announcement email

Drafted

Feature page rewrite

Drafted

Customer story blog post

Drafted

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Connect your documents, brand guidelines, and content sources.

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Calla analyzes existing materials to understand tone, structure, and objectives.

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Receive ready-to-use copy directly inside your documents or workflows.

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Google Drive, Google Docs, Google Sheets, Google Slides, Microsoft Word, Excel, PowerPoint, email tools, and internal content systems.

Google DriveGoogle DocsGoogle SheetsGoogle Slides

+ Microsoft Word, Excel, PowerPoint, email tools, and internal content systems.

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Not if it has your material to work from. Calla learns voice from what you have already published and drafts against your brand guidelines — the point is that it sounds like your team, not like a language model.

It writes claims from your connected product docs, and flags rather than fabricates when something is not documented. That grounding is the difference between a copywriter and a text generator.

No. Calla drafts; you approve. It is deliberately draft-first, because published copy is hard to take back.

Google Docs, Sheets, and Slides, Microsoft Word, Excel, and PowerPoint, plus email tools and your internal content systems — it drafts where you already work.

A general tool starts from a blank prompt. Calla starts from your product documentation, your published voice, and your terminology rules — so the first draft is already usable.

Minutes. Connect your brand guidelines and product docs, and the first draft already reflects both.

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